Training is not a secret, it's an ART. Good training requires artistry.
Training horses is an art, not a science. There are more exceptions than rules and some things can not be described.
Training dogs is an art that requires the trainer to have innate talent and intuition.
Is that really so?
What is training really about?
Training is nothing but a process of behavior change, well-known thanks to thousands of scientific experiments. The data gathered during the experiments allowed to formulate the theory of learning and a development of highly effective training methods, which ( owing to the fact that we know exactly how and why they operate ) successfully left the laboratory walls ( Clicker training ).
Learning is a process governed by the universal rules; controlled by a well-defined pathways in the brain. Any species-specific training your dog, cat, horse or a canary is only a knowledge of their behaviors and what motivates them.
Real training is not an art - it is technology. The technology, which rules anybody can learn to use it effectively. Welcome to our workshops!